Drawing on humor to spread the COVID-prevention message
Scope, the School of Medicine’s blog, profiled MAYA ADAM, a former ballerina who learned some valuable lessons on the stage that she is now applying in the global fight against COVID-19.
She’s incorporated those lessons into her six wildly popular videos that use music, animation and a bit of humor to entertain and enlighten audiences about the dreaded disease.
“As a performer, you realize that if you do not connect with your audience and take their heart into your hands, there’s no way they are going to pay attention to what you have to say. Keeping that connection is something we can do in a video as well,” said Adam, a clinical assistant professor of pediatrics and director of Health Media Innovation at Stanford Medicine.
Adam’s short films have captured more than 8.2 million views on YouTube, Facebook and Twitter, as well as the attention of notable individuals like Tedros Adhanom Ghebreyesus, the director-general of the World Health Organization.
Read more in Scope.