Stanford wins 10 CASE awards in communications
Entrants from Stanford in the 2020 Circle of Excellence competition sponsored by the Council for Advancement and Support of Education (CASE) earned 10 awards, including seven by Stanford magazine.
Stanford won three awards in design categories, including gold for overall excellence in periodical and magazine design. According to the judges, “This is a very slick production, owing something in terms of format to magazines such as The Economist, TIME, The Week, etc. The feature spreads are very pleasing to the eye with some excellent flourishes.”
Stanford Medicine magazine also won a gold for periodical and magazine design. “From the striking sculptural detail image and title font arrangement on the front cover to the generally pleasing layout of the interior, there is an almost architectural sense of space about this design,” said the judges.
Stanford was awarded a gold for editorial design for the magazine’s treatment of a graphic novel story, “The Curious Case of Thomas Welton Stanford.” That story also won a bronze award in the feature writing category. Magazine designers won a bronze award for use of illustration in “What Eric Left Behind,” a personal essay by the widow of an alumnus who died young.
The magazine’s story about Stanford’s work in solving undiagnosed diseases in children, titled “The Odysseys,” won two awards, both silvers, in the news writing and feature writing categories. Said the judges: “This story is a great example of the power of focusing on people who are not affiliated with the university, but who are beneficiaries of its work.”
A feature titled “Perfectly Suited” about Stanford alumnus JUHN MAING, whose company aims to restore the craft of bespoke tailoring, also won a silver award. “A combination of an alumni profile and a history lesson in Italian tailoring, this piece is likely to pique the reader’s interest.”
The Graduate School of Education’s podcast School’s In, hosted by Dan Schwartz, dean of the GSE, and senior lecturer Denise Pope, won a silver award. Judges in the Digital Communications category cited the hosts’ “nice rapport … [they] start off each episode with friendly banter and personal anecdotes about their relationship to the topic.”
Stanford University Communications’ social media campaign on financial aid earned a bronze award. The goal of the campaign was to share unscripted, authentic messaging about the multitude of financial assistance programs that Stanford offers with the audiences that most need to hear it. Judges in the Digital Communications category praised the effort for its “nice use of data to inform campaign direction, target audience and focus.”