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social psychology

Stanford Graduate School of Business —

David Brooks on vulnerability and connection

“If you hide yourself from the emotional intimacies of life,” the author says on the GSB’s Think Fast, Talk Smart podcast, “you’re hiding yourself from life itself.”

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Stanford Graduate School of Business —

Swapping pronouns makes messages more persuasive

Replacing “you” with “we” can make a message less threatening — and less likely to be censored.

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