Stanford Experts

Jeffrey Hancock

Professor of Communication


(650) 723-5499



Jeff Hancock is founding director of the Stanford Social Media Lab and a professor in the Department of Communication. Professor Hancock and his group work on understanding psychological and interpersonal processes in social media. The team specializes in using computational linguistics and experiments to understand how the words we use can reveal psychological and social dynamics, such as deception and trust, emotional dynamics, intimacy and relationships, and social support. Recently, he has begun work on understanding the mental models people have about algorithms in social media, as well as working on the ethical issues associated with computational social science.